{"id":52527,"date":"2025-02-18T16:26:01","date_gmt":"2025-02-18T10:56:01","guid":{"rendered":"https:\/\/www.equentis.com\/blog\/?p=52527"},"modified":"2025-02-18T16:43:27","modified_gmt":"2025-02-18T11:13:27","slug":"voltas-share-price-analysis","status":"publish","type":"post","link":"https:\/\/www.equentis.com\/blog\/voltas-share-price-analysis\/","title":{"rendered":"Voltas Share Price Analysis: All You Need to Know"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p><\/p>\n\n\n\n<p>Many know Voltas as a leading room air conditioner manufacturer, but only in India. However, it is a big player in the industrial and commercial cooling segment in domestic and international geographies. One of the prime international projects was installing an air conditioning system in the world&#8217;s tallest building, Burj Khalifa. It shows the company\u2019s prowess in executing challenging projects, driving value for all stakeholders.<\/p>\n\n\n\n<p>Now, speaking about Voltas share price, it has given steady returns to its shareholders. But, one of the major concerns of investors in the market is, the stock has failed to outperform the broader market over time.<\/p>\n\n\n\n<p>As of 31st Jan 2025, <a href=\"https:\/\/www.equentis.com\/blog\/understanding-nifty-your-key-to-the-indian-stock-market\/\">Nifty<\/a> 500 has given an annualized total return of 18.18% in the last 5 years, while Voltas share price delivered 13% annualized return during the same period. Will Voltas reverse the trend in the near term and what is the future growth potential of Voltas share price, we will do a deep dive on the fundamentals. Let\u2019s start.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Voltas Business Overview<\/h2>\n\n\n\n<p>Voltas Limited was established in 1954 and was a collaboration between Tata Group and Volkart Brothers. Currently, Voltas is the largest room air conditioning company in India. The company recently diversified other ranges of cooling and home appliances marketed under the Voltas Beko brand. It sells refrigerators, water dispensers, microwaves, water heaters, washing machines, coolers, and AC stabilizers.\u00a0<\/p>\n\n\n\n<p>Voltas has divided its business into three segments:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Unitary Cooling Products<\/strong>: Under this segment, the sales and services of cooling appliances and cold storage products are made. \u00a0<\/li>\n\n\n\n<li><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\"><strong>Electro-Mechanical Projects and Services<\/strong>: Under this segment, the company houses its Electro-Mechanical Projects, Water Solutions Projects, and Electrical and Solar.<\/span><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Engineering Products and Services: <\/strong>This segment includes the sale of Textile Machinery and Mining &amp; Construction equipment.\u00a0<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Voltas Management Team<\/h2>\n\n\n\n<p>The following are the key management personnel of Voltas Limited:<\/p>\n\n\n\n<p><strong>Mr Pradeep Bakshi<\/strong> is currently the Managing Director &amp; CEO. His term expires in August 2025, and he has been leading the company for over 20 years.\u00a0<\/p>\n\n\n\n<p><span style=\"box-sizing: border-box; margin: 0px; padding: 0px;\"><strong>Mr. Mukundan C.P. Menon\u00a0<\/strong>is the Executive Director and Head of the room Air Conditioner Business.<\/span> He will take over the Managing Director &amp; CEO role from Mr Pradeep Bakshi in September 2025. Earlier, he was with <a href=\"https:\/\/www.equentis.com\/blog\/green-blue-and-esg-bonds-enhancing-fixed-income-portfolios-for-sustainable-growth\/\">Blue<\/a> Star, holding the position of President and Chief Operating Officer, and has over 37 years of management experience. Mr. Menon has done B. Tech in Mechanical Engineering, Graduate Diploma in Management, along with Executive Management programs from IIM and Leadership Excellence Program from INSEAD, France. of Management) and a Leadership Excellence program from INSEAD, France.<\/p>\n\n\n\n<p><strong>Mr. Jitender Pal Verma <\/strong>is the Chief Financial Officer of Voltas and is a qualified Chartered Accountant with over 24 years of experience. Prior to joining Voltas in 2021, he was the senior Executive Vice President and Group CFO of Thoresen Thai Agencies Public Ltd Company, Thailand.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Shareholding Pattern<\/h2>\n\n\n\n<p>.Tata Sons is the promoter, holding nearly 30% stake in the company. Mutual Fund houses are the company\u2019s second-largest stakeholder, cumulatively holding nearly 21% stake, followed by insurance companies, including LIC, HDFC Life, ICICI Life, and SBI Life, owning 9.59% of the company.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXdXuriAIumjBVZ_tcUReXAhpdKFscmkW9p4CmwoZfNBMGV6_QutLWv8UEn6-YXlXh8VSw1Lr45-cB0aqDl9Q35kpOxW5xcA7tf6mMM3yHcSdN5a0hDaNQ0Jj4VwRuHgTYNsM0Kn6Q?key=RMoRXpvtGOme5NyEInFkGGY0\" alt=\"\" style=\"width:528px;height:auto\" title=\"Chart\"><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Financial Performance<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Revenue from Operations&nbsp;<\/h3>\n\n\n\n<p>In FY24, Voltas\u2019 revenue from operations increased by 32% to\u00a0 \u20b912,407 crores, compared to \u20b9 9,399 crores in the previous financial year.\u00a0 During the financial year, Voltas became the first-ever brand to sell 2 million AC units, recording a volume growth of around 35%.\u00a0<\/p>\n\n\n\n<p>Looking at the segment-wise performance, Unitary Cooling Products contributed more than 60% to the company&#8217;s total revenue.\u00a0For the 9MFY25 (April to December 2025), the company\u2019s revenue increased to \u20b910,645 crores from \u20b98,278 crores in the same period of the previous financial year, an increase of 28.5%.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXc3pB85yFBDW7lraYlRE4uSQEkxj0BW6CQHUTk8zARNBR4MyoxqhuevxECj02M9qUzKVtHkkFWbRnGzkNC2II0Q1EmY5lXaOtqgRUzIizTV78WrQr-Um7C45wsb0aAAQb4glBbodQ?key=RMoRXpvtGOme5NyEInFkGGY0\" alt=\"\" style=\"width:524px;height:auto\" title=\"Chart\"><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Operating Profit<\/h3>\n\n\n\n<p>Despite the company&#8217;s revenue rise, the operating profit has declined year after year. In FY24, the company\u2019s operating profit declined nearly 12% from \u20b9551 crores in FY23 to \u20b9486 crore.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXeARUxTps5em_wyaEq14ZuoFd_EtU0_FDI6tkUOlp_4ShdCc-7hzeF1lGElfSK2Ry5a51ndT3a2ZtMGXpl81qPU806jwVVtqcIXYjBdWRaRkR3toCTTeeffCgDKxnsasyOkBnjq?key=RMoRXpvtGOme5NyEInFkGGY0\" alt=\"\" style=\"width:526px;height:auto\" title=\"Chart\"><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Net Profit<\/h3>\n\n\n\n<p>In FY24, the company&#8217;s net profit rose from \u20b9136 crore in FY23 to \u20b9248 crore.\u00a0 For the 9MFY25 (April to December 2025), the company\u2019s net profit increased to \u20b9598 crores from \u20b9137 crores in the same period of the previous financial year, an increase of more than 330%.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXeom7jsHIQ_CGxUdMIdH20CvWOeeY3Kk6ho6PesFsyJZ8xsAru4266SJCZRz3PBLcHXJo0MH-R4XgNUQZWLQy3aHNyWqhOVx_E_hkzgogRXntY1hIhyPMUllHVFp6hWdTKZczsh?key=RMoRXpvtGOme5NyEInFkGGY0\" alt=\"\" style=\"width:523px;height:auto\" title=\"Chart\"><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Key Financial Metrics<\/h2>\n\n\n\n<p><strong>Current Ratio: <\/strong>The company&#8217;s current ratio declined marginally to 1.45 times in FY24 from 1.44 times in FY23.\u00a0<\/p>\n\n\n\n<p><strong>Debt-to-equity Ratio: <\/strong>The company\u2019s debt-to-equity is favorable and is steady at 0.05 times, which indicates the company has low debt in its books.&nbsp;<\/p>\n\n\n\n<p><strong>Inventory Turnover Ratio: <\/strong>This ratio shows how many times a company&#8217;s inventory is sold and replaced over a specific period. In FY24, the inventory turnover ratio rose to 3.64 times from 3.33 times in FY23. It was 2.48 times in March 2021.\u00a0<\/p>\n\n\n\n<p><strong><a href=\"https:\/\/www.equentis.com\/blog\/8-fundamental-indicators-for-stocks\/\">Return on Equity<\/a> (<a href=\"https:\/\/www.equentis.com\/blog\/return-on-equity-roe-calculation-and-what-it-means\/\">ROE<\/a>): <\/strong>In FY24, the ROE of the company was at a lower single digit at 8%.<\/p>\n\n\n\n<p><strong>Return on Capital Employed (<a href=\"https:\/\/www.equentis.com\/blog\/what-is-roce\/\">ROCE<\/a>): <\/strong>The ROCE of the company improved to 10% in FY24\/<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Voltas Share Price Analysis<\/h2>\n\n\n\n<p>In the last 5 years, Voltas share price has given returns of approximately 80%, rising from \u20b9688 to \u20b91,211, and making an all-time high of \u20b91,946. The stock underperformed significantly between 2022 and 2024, compared to the broader market, because of the declining earnings growth.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXdmfyZLS_bTUsZRPJosLwwQR55zEee4LTLPqI5ThNrIHbhu5Z0Ukgxs4ofRI7OuvF135ivk5rHSoWFrMwgTq_FHBIkIaePCKwhLnEAmwnp_n3TQDCbkg7REejwFq0_jjQl64Or94g?key=RMoRXpvtGOme5NyEInFkGGY0\" alt=\"\" title=\"\"><\/figure>\n\n\n\n<p><em>Source: Tradingview<\/em><\/p>\n\n\n\n<p>Voltas has a consistent dividend payment track record and has paid more than 70% of its net profit as dividends to shareholders. In the last three years, it paid \u20b95.5 in 2022, \u20b94.25 in 2023, and \u20b95.5 in 2024 as dividends.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Free Cash Flow<\/h2>\n\n\n\n<p>Free cash flow is an important metric to check because it provides a clear picture of the company\u2019s cash holdings, allowing investors to assess its financial health, ability to weather challenging business environments, and growth potential.\u00a0<\/p>\n\n\n\n<p>Free cash flow is the cash left after subtracting Capital Expenditure from Cash from Operating Activity.&nbsp;<\/p>\n\n\n\n<p>In FY24, the net cash flow generated from operating activity was \u20b9761 crores. The capital expenditure in the form of the purchase of property, plant, and equipment was \u20b9293 crores. So, the free cash flow comes to nearly \u20b9468 crores.\u00a0<\/p>\n\n\n\n<p>In FY23, the company&#8217;s free cash flow was negative at \u20b921 crores. It shows the company&#8217;s improved cash-generating ability, which may enhance its growth potential.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Voltas Share Price Valuation Score<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Earning Per Share (EPS)<\/h3>\n\n\n\n<p>The following is the last 5 years <a href=\"https:\/\/www.equentis.com\/blog\/understanding-eps-a-key-metric-for-stock-investors\/\">EPS<\/a> of Voltas Limited:<\/p>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><tbody><tr><td>FY20<\/td><td>\u20b915.63<\/td><\/tr><tr><td>FY21<\/td><td>\u20b915.87<\/td><\/tr><tr><td>FY22<\/td><td>\u20b915.23<\/td><\/tr><tr><td>FY23<\/td><td>\u20b94.08<\/td><\/tr><tr><td>FY24<\/td><td>\u20b97.62<\/td><\/tr><tr><td>9MFY25<\/td><td>\u20b918.4<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>In FY23, the company&#8217;s EPS deteriorated significantly, reducing from \u20b915.23 to \u20b94.08, which resulted in Volta&#8217;s share price underperforming. The company has improved its EPS growth significantly, and for the 9MFY25, it has touched \u20b918.4.\u00a0<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Price-to-Book vs. Median Price-to-Book<\/h3>\n\n\n\n<p>The price-to-book value of Voltas share price is 6.4, and the 5-year Median Price-to-Book is 6.1, meaning it is trading slightly higher than its book value and can be considered fairly valued for this metric.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXekiJAlh7KKzL9zvLyU3WJF57bV6RhCAEXuHQYo3NmSmUGWkwqkvO1E9y6OExUylewcHlY5KXJpjF2KizWRo1vGu1TCfyMvBJmHGUA0aOzjA7WxEqr4KEGq-LeTNJ3svLWvyzglxw?key=RMoRXpvtGOme5NyEInFkGGY0\" alt=\"\" style=\"width:628px;height:auto\" title=\"\"><figcaption class=\"wp-element-caption\"><strong><em>Source: Screener<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Price-to-Equity VS Median PE<\/h3>\n\n\n\n<p>The current PE ratio of Voltas is 56.7, meaning investors are paying 56.7 times for every \u20b91 of earnings. And the 5-year median PE is 71.9, which indicates the stock is trading at a lower valuation than historical PE levels.\u00a0<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter is-resized\"><img decoding=\"async\" src=\"https:\/\/lh7-rt.googleusercontent.com\/docsz\/AD_4nXcORpjvrddCRGRPaB6iMfja4jjzg-eCBTNDxgmOvfspUAsJ1eJEFUDLRPWcAJUyfp7AgLOHwPa3mLV0Rl99vaTdOh98SQUhjL7uNuVPLT_xIBBaBCoo5RtF5Pz5AYoCP8TuuTUHdA?key=RMoRXpvtGOme5NyEInFkGGY0\" alt=\"\" style=\"width:611px;height:auto\" title=\"\"><figcaption class=\"wp-element-caption\"><strong><em>Source: Screener<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">Voltas Share Price What&#8217;s Next<\/h2>\n\n\n\n<p>Analysing the financial performance and other key metrics of Voltas share price, here are the following observations: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The company has come out of a period of flat growth, which it witnessed between FY20 and FY23. It may post strong revenue growth in FY25, keeping the strong momentum of the first nine months. The company\u2019s inventory turnover ratio has improved significantly, from 2.48 times in March 2021 to 3.64 times in March 2024, indicating it sells more goods in a given period. The revenue growth is backed by volume growth. <\/li>\n\n\n\n<li><\/li>\n\n\n\n<li>The company\u2019s free cash flow levels have increased, which may help it to undertake aggressive marketing and growth plans. Speaking about valuations, the stock is trading at a lower valuation compared to its historical averages, and the company&#8217;s EPS has also improved significantly. <\/li>\n\n\n\n<li><\/li>\n\n\n\n<li>Voltas has established leadership in Room Air Conditioners in India. The home appliance brand of Voltas Beko has emerged as the fastest-growing, durable Indian consumer brand. It has sold over 5 million household appliances in the last 5 years and has become one of the top three players in the semi-automatic washing machine category. <\/li>\n<\/ul>\n\n\n\n<p>Some of the key concerns in Voltas share price growth are: <\/p>\n\n\n\n<p>The company\u2019s operating profit is declining year-over-year, meaning it makes less profit on every product it sells.  The Return on Equity and Return on Capital Employed by Voltas at the end of March 2024 were 8% and 10%, respectively. However, it has improved over the previous year. Meanwhile, its peers, Blue Star, have better ROE and ROCE metrics.\u00a0<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-large-font-size\">FAQs<\/h2>\n\n\n<div class=\"saswp-faq-block-section\"><ol style=\"list-style-type:none\"><li style=\"list-style-type: none\"><h3 class=\"\"><strong>How has Voltas share price performed in the last 5 years?<\/strong><\/h3><p class=\"saswp-faq-answer-text\">As of 14th Feb 2024, in the last 5 years, Voltas&#8217; share price has given returns of 12% annually.<\/p><li style=\"list-style-type: none\"><h3 class=\"\"><strong>Is Voltas a consistent dividend-paying company?<\/strong><\/h3><p class=\"saswp-faq-answer-text\">Yes, Voltas has a good record of paying dividends to shareholders. In FY24, its dividend payout ratio was more than 70%, and it paid \u20b95.5 as a dividend in 2024.<\/p><li style=\"list-style-type: none\"><h3 class=\"\"><strong>Is Voltas a profitable company?<\/strong><\/h3><p class=\"saswp-faq-answer-text\">Yes, Voltas is a profitable company. Its net profit in FY24 was \u20b9248 crores with a Return on Equity of 8%.<\/p><\/ul><\/div>\n\n\n<p class=\"has-ast-global-color-5-color has-vivid-red-background-color has-text-color has-background has-link-color wp-elements-a377517bdd8f600e0c2e7efd2ef366fd\">Disclaimer Note: The securities quoted, if any, are for illustration only and are not recommendatory. This article is for education purposes only and shall not be considered as a recommendation or investment advice by Equentis \u2013 Research &amp; Ranking. We will not be liable for any losses that may occur. <a href=\"https:\/\/www.equentis.com\/blog\/mukul-agrawal-portfolio-shareholdings-investments-all-you-need-to-know\/\">Investments<\/a> in the securities market are subject to market risks. Read all the related documents carefully before investing. Registration granted by <a href=\"https:\/\/www.equentis.com\/blog\/sebi-registered-investment-advisor-meaning-eligibility\/\">SEBI<\/a>, membership of BASL &amp; certification from NISM in no way guarantee the performance of the intermediary or provide any assurance of returns to investors.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many know Voltas as a leading room air conditioner manufacturer only in India. But, it is a big player in the industrial and commercial cooling segment as well both in domestic and international geographies. One of the prime international projects was installing an air conditioning system in the world&#8217;s tallest building, Burj Khalifa. It shows the company\u2019s prowess in executing challenging projects, driving value for all stakeholders.<\/p>\n","protected":false},"author":5,"featured_media":52528,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[485],"tags":[],"class_list":["post-52527","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fundamental-analysis-of-stocks"],"_links":{"self":[{"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/posts\/52527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/comments?post=52527"}],"version-history":[{"count":6,"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/posts\/52527\/revisions"}],"predecessor-version":[{"id":52544,"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/posts\/52527\/revisions\/52544"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/media\/52528"}],"wp:attachment":[{"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/media?parent=52527"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/categories?post=52527"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.equentis.com\/blog\/wp-json\/wp\/v2\/tags?post=52527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}