SMR Jewels Ltd IPO

Initial public offer of 49,80,000 equity shares of face value of Rs. 10/- each ("Equity Shares") of SMR Jewels Limited (the "Company" or "SMR Jewels" or "Issuer") at an offer price of Rs. 128 per equity share (including a share premium of Rs. 118 per equity share) for cash, aggregating Rs. 63.74 Crores ("Public Offer") comprising a fresh issue of 40,00,000 equity shares aggregating to Rs. 51.2 Crores (the "Fresh Issue") and an offer for sale of 3,50,000 equity shares by Parul Manoj Soni, 3,50,000 equity shares by Dipikaben Virendra Soni, 1,40,000 equity shares by Vismay Manojkumar Soni; 50,000 equity shares by Drashti Pal Modi, 30,000 equity shares by Bhanumati Ramanlal Parekh, 30,000 equity shares by Soni Mitul Virendra and 30,000 equity shares by Soni Niharika Vismay ("the Selling Shareholders") aggregating 9,80,000 equity shares by the selling shareholders ("Offer For Sale") aggregating to Rs. 12.54 Crores out of which 2,49,000 equity shares of face value of Rs. 10/- each, at an offer price of Rs. 128 per equity share for cash, aggregating Rs. 3.19 Crores will be reserved for subscription by the market maker to the offer (the "Market Maker Reservation Portion"). The public offer less market maker reservation portion i.e. Offer of 47,31,000 equity shares of face value of Rs. 10/- each, at an offer price of Rs. 128 per equity share for cash, aggregating Rs. 60.56 Crores is hereinafter referred to as the "Net Offer". The public offer and net offer will constitute 26.70% and 25.36% respectively of the post-offer paid-up equity share capital of the company. Price Band: 128/- per equity share of face value of Rs. 10.00 each. The floor price is 12.8 times the face value of the equity shares. Bids can be made for a minimum of 2 lots of 1,000 equity shares and in multiples of 1,000 equity shares thereafter.

SMR Jewels Limited was originally incorporated as a private Company under the name of 'SMR Jewels Private Limited' on October 26, 2018 with the Registrar of Companies, Central Registration Centre. Subsequently, Company was converted into a Public and the name of Company was changed to 'SMR Jewels Limited' vide a fresh certificate of Incorporation dated October 11, 2024 was issued by the Registrar of Companies, Central Registration Centre. The Company specialize in Designer Heritage Jewellery that blends the richness of India's cultural and artistic traditions with modern aesthetics. Jewellery reflects intricate craftsmanship, heritage artistry, and traditional motifs, to suit the evolving tastes of today's customers. Each piece is created with its own storytelling, carrying cultural meaning, emotional value, and artistic expression. Theme-Based Designer Heritage Jewellery draws inspiration from mythology, spirituality, and cultural narratives. Collections include designs inspired by Radha-Krishna, Buddha, and other revered icons, celebrating India's legacy of storytelling and devotion. These creations connect deeply with customers as a symbol of heritage, identity, and spirituality. Alongside Designer Heritage Jewellery, Company creates Nature-Inspired Jewellery, where designs are influenced by elements of natural world such as flowers, leaves, vines, animals, and seasonal motifs. These pieces highlight harmony between nature and artistry, offering jewellery that represents freshness, beauty, and universal appeal. Company further specialises in Traditional Jewellery, which includes: Jadtar Jewellery, Meenakari Jewellery, Polki Jewellery and Bridal Festive & Bridal Jewellery. The Jadtar Jewellery is crafted with uncut natural diamonds and intricate handwork, representing time-honoured artisanal traditions. Meenakari Jewellery is characterized by vivid enamel artistry, adding color, depth, and elegance to gold jewellery. Polki Jewellery features uncut diamonds in traditional frameworks, preferred for weddings and festive occasions. Bridal Festive & Bridal Jewellery make collections designed for weddings, festivals, and cultural celebrations, ranging from ornate heritage sets to modern minimalist designs, to meet the diverse preferences of brides and customers during festive occasions. Company is planning the IPO of 56,25,000 equity shares of face value of Rs 10 each, comprising a fresh issue of 45,00,000 equity shares and 11,25,000 equity shares through offer for sale.