Toss The Coin Ltd IPO

Status:

Overview

IPO date
10 Dec 2024 to 12 Dec 2024
Face value
₹ 0 per share
Price
₹ 172 to ₹182 per share
Issue Size
504,000 shares
(aggregating up to ₹ 9.17 Cr)
Allotment Date
13 Dec 2024
Listing at
NSE
Issue type
Book Building - SME
Sector

Objectives of Toss The Coin Ltd IPO

Toss The Coin Ltd IPO Strategy

About Toss The Coin Ltd

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T&C*

Strengths vs Risks of Toss The Coin Ltd

Know the pros & cons

Strengths

  • arrowNiche Focus.
  • arrowAgility and Flexibility.
  • arrowPersonalized Service.
  • arrowInnovative Approaches.
  • arrowCost-Effectiveness.
  • arrowStrong Brand Identity.
  • arrowCustomer-Centric Approach.
  • arrowStrategic Partnerships.
  • arrowDigital Competence.
  • arrowContinuous Learning and Improvement.

Risks

  • arrowThe company is in at a nascent stage in a fast- evolving dynamic industry. If its services does not gain market acceptance, the company operating results may be negatively affected.
  • arrowThe company requires certain approvals and licenses in the ordinary course of business and the failure to successfully obtain such registrations would adversely affect its operations, results of operations and financial condition.
  • arrowThe company has not entered into any long-term contracts with any of its clients.
  • arrowThe company operations are significantly located in the Chennai region and failures to expand its operations may restrict the company growth and adversely affect its business.
  • arrowIf the company fails to acquire new consumers or fails to do so in a cost-effective manner, its may not be able to increase revenue or maintain profitability.
  • arrowThe company success is dependent on its Promoter, management team and skilled manpower. The company inability to attract and retain key personnel or the loss of services of its Promoter or Managing Director and Whole Time Director may have an adverse effect on its business prospects.
  • arrowThe property used by the Company for the purpose of its operations are not owned by the company. Any termination of the relevant lease agreements or rent agreements in connection with such property or its failures to renew the same could adversely affect the company operations.
  • arrowIts top ten customers contribute majority of the company revenues from operations. Any loss of business from one or more of them may adversely affect its revenues and profitability.
  • arrowThe restated financial statements have been provided by peer reviewed chartered accountants who is not statutory auditor of the Company as required under the provisions of ICDR.
  • arrowThe company has experienced negative cash flows in the past. Any such negative cash flows in the future could affect its business, results of operations and prospects.
  • arrowIts inability to effectively manage the company growth or to successfully implement its business plan and growth strategy could have an effect on its business, results of operations and financial condition.
  • arrowThe company may not be able to prevent unauthorised use of trademarks obtained/ applied for by third parties, which may lead to the dilution of its goodwill.
  • arrowThe company faces competition in its business from organized and unorganized players, which may adversely affect its business operation and financial condition.
  • arrowThe company marketing and advertising campaigns may not be successful in increasing the popularity of its products and offerings. If the company marketing initiatives are not effective, this may adversely affect its business and results of operations.
  • arrowThe company could become liable to customers, suffer adverse publicity and incur substantial costs as a result of defects in its services, which in turn could adversely affect the value of its brand, and the company sales could be diminished if its associated with negative publicity.
  • arrowAny IT system failures or lapses on part of any of its employees may lead to operational interruption, liabilities or reputational harm.
  • arrowIts ability to adopt new technology to respond to new and enhanced products poses a challenge in its business. The cost of implementing new technologies for the company operations could be significant and could adversely affect its business, results of operations, cash flows and financial condition.
  • arrowThe company is susceptible to cyber-security threats which may lead to financial loss and damage to company's reputation.
  • arrowBreaches in customer data privacy can lead to legal repercussions, loss of customer trust, and significant financial penalties.
  • arrowFurther any defaults or delays in payment by a significant portion of its customers, may have an adverse effect on cash flows, results of operations and financial condition.
  • arrowAny delay in project implementation schedule may lead to increase in price, further affecting the company revenue and profitability.
  • arrowThe company has entered into and may enter into related party transactions in the future also.
  • arrowIf there is a change in policies related to tax, duties or other such levies applicable to the company, it may affect its results of operations.
  • arrowThe company ability to pay dividends in the future may be affected by any material adverse effect on its future earnings, financial condition or cash flows.
  • arrowThere has been instance of errors in the past. The company may be subject to regulatory actions and penalties for any errors and its business, financial condition and reputation may be adversely affected.
  • arrowAny customer dispute regarding its performance or workmanship may amount in delay or withholding of payment to the company.
  • arrowShares of the company may face risks of non- listing or delays in the listing process, which could adversely impact investor confidence and future funding opportunities.
  • arrowIts business operations may be disrupted by an interruption in power supply which may impact the company's business operations.
  • arrowThe company faces foreign exchange risks that could affect its results of operations.
  • arrowIts Promoter and Executive Directors hold Equity Shares in the Company and are therefore interested in the Company's performance in addition to their remuneration and reimbursement of expenses.
  • arrowThe company is subject to the risk of failures of, or a material weakness in, its internal control systems.
  • arrowMajor fraud, lapses of internal control or system failures could adversely impact the company's business.
  • arrowThe company's business is substantially affected by prevailing economic, political and other prevailing conditions in India.
  • arrowThe future operating results are difficult to predict and may fluctuate or adversely vary from the past performance.
  • arrowThe company has not independently verified certain data in this Red Herring Prospectus.
  • arrowThe company is susceptible to risks relating to unionization of its workers employed by the company.
  • arrowAny Penalty or demand raise by statutory authorities in future will affect its financial position of the Company.
  • arrowThe company has not identified any alternate source of raising the working capital mentioned as its 'objects of the Issue'. Any shortfall in raising / meeting the same could adversely affect its growth plans, operations and financial performance.
  • arrowThe Company's management will have flexibility in utilizing the Net Proceeds from the Issue. The deployment of the Net Proceeds from the Issue is not subject to any monitoring by any independent agency.
  • arrowAny variation in the utilization of the Net Proceeds as disclosed in this Red Herring Prospectus shall be subject to certain compliance requirements, including prior approval of the shareholders of the Company.
  • arrowPortion of its Issue Proceeds are proposed to be utilized for general corporate purposes which constitute [*] of the Issue Proceed. As on date the company has not identified the use of such funds.
  • arrowThe company has in the last 12 months issued Equity Shares at a price that may be at lower than the Issue Price.
  • arrowThe average cost of acquisition of Equity Shares by its Promoter could be lower than the Issue Price.
  • arrowThe company will continue to be controlled by its Promoter and Promoter Group after the completion of the Issue, which will allow them to influence the outcome of matters submitted for approval of its shareholders.
  • arrowThe company's Equity Shares have never been publicly traded and may experience price and volume fluctuations following the completion of the Issue, an active trading market for the Equity Shares may not develop, the price of its Equity Shares may be volatile and you may be unable to resell your Equity Shares at or above the Issue Price or at all.
  • arrowRights of shareholders under Indian laws may be more limited than under the laws of other jurisdictions.
  • arrowThe Issue Price of its Equity Shares may not be indicative of the market price of the company Equity Shares after the Issue and the market price of its Equity Shares may decline below the Issue Price and you may not be able to sell your Equity Shares at or above the Issue Price.
  • arrowA third party could be prevented from acquiring control of the Company because of anti-takeover provisions under Indian law.
  • arrowThe requirements of being a listed company may strain its resources and distract management.
  • arrowThe company may requires further equity issuance, which will lead to dilution of equity and may affect the market price of its Equity Shares or additional funds through incurring debt to satisfy its capital needs, which the company may not be able to procure and any future equity offerings by the company.
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The IPO opens on 10 Dec 2024 & closes on 12 Dec 2024.

Toss The Coin Limited was originally incorporated as 'Toss the Coin Private Limited' vide Certificate of Incorporation dated September 25, 2020 issued by Registrar of Companies, Central Registration Centre. Subsequently, Company was converted into Public Limited Company and name of the Company was changed from 'Toss the Coin Private Limited' to 'Toss the Coin Limited' vide fresh Certificate of Incorporation dated April 05, 2024 issued by the Registrar of Companies, Central Processing Centre. The Promoters, Mr. Narayanan Jayan and Mrs. Reshma Budhia started this business in partnership under the name and style of M/s. Toss the Coin with Partnership Deed dated June 14, 2013. The said Partnership business was dissolved with Deed of Dissolution dated June 17, 2024 as business was ceased since April 2021 under this Partnership after shifting of business in the Company. The Company is carrying on the business as marketing consulting firm that offers go-to-market strategies to organizations - from a startup to large corporations to equip them to go after their pursuits. They are growth accelerators who help businesses grow by implementing marketing operations that is creative, responsible and sustainable. With years of experience in exploring tech and marketing, the Company has led businesses to get creative with out-of-the-box GTM (Go-To-Market) strategies. It bring best of marketing and innovation to lead to success. The Company issued 5,04,000 equity shares of Rs 10 each, by raising funds of Rs 9.17 Crore in December, 2024. In 2025, Company launched Kathai, an AI-powered microservice specialized in generating high-quality, human-toned HR emails-from onboarding invites to policy updates and team announcements.

Toss The Coin Ltd IPO will close on 12 Dec 2024.

  • Niche Focus.
  • Agility and Flexibility.
  • Personalized Service.
  • Innovative Approaches.
  • Cost-Effectiveness.
  • Strong Brand Identity.
  • Customer-Centric Approach.
  • Strategic Partnerships.
  • Digital Competence.
  • Continuous Learning and Improvement.

S.No Promoters Name Pre Issue Shares Pre Issue Percentage Post Issue Shares Post Issue Percentage
1 Narayanan Jayan 554400 40 554400 29.33
2 Reshma Budhia 554400 40 554400 29.33
3 Sudhanshu Budhia --- --- --- ---

  • The company is in at a nascent stage in a fast- evolving dynamic industry. If its services does not gain market acceptance, the company operating results may be negatively affected.
  • The company requires certain approvals and licenses in the ordinary course of business and the failure to successfully obtain such registrations would adversely affect its operations, results of operations and financial condition.
  • The company has not entered into any long-term contracts with any of its clients.
  • The company operations are significantly located in the Chennai region and failures to expand its operations may restrict the company growth and adversely affect its business.
  • If the company fails to acquire new consumers or fails to do so in a cost-effective manner, its may not be able to increase revenue or maintain profitability.
  • The company success is dependent on its Promoter, management team and skilled manpower. The company inability to attract and retain key personnel or the loss of services of its Promoter or Managing Director and Whole Time Director may have an adverse effect on its business prospects.
  • The property used by the Company for the purpose of its operations are not owned by the company. Any termination of the relevant lease agreements or rent agreements in connection with such property or its failures to renew the same could adversely affect the company operations.
  • Its top ten customers contribute majority of the company revenues from operations. Any loss of business from one or more of them may adversely affect its revenues and profitability.
  • The restated financial statements have been provided by peer reviewed chartered accountants who is not statutory auditor of the Company as required under the provisions of ICDR.
  • The company has experienced negative cash flows in the past. Any such negative cash flows in the future could affect its business, results of operations and prospects.
  • Its inability to effectively manage the company growth or to successfully implement its business plan and growth strategy could have an effect on its business, results of operations and financial condition.
  • The company may not be able to prevent unauthorised use of trademarks obtained/ applied for by third parties, which may lead to the dilution of its goodwill.
  • The company faces competition in its business from organized and unorganized players, which may adversely affect its business operation and financial condition.
  • The company marketing and advertising campaigns may not be successful in increasing the popularity of its products and offerings. If the company marketing initiatives are not effective, this may adversely affect its business and results of operations.
  • The company could become liable to customers, suffer adverse publicity and incur substantial costs as a result of defects in its services, which in turn could adversely affect the value of its brand, and the company sales could be diminished if its associated with negative publicity.
  • Any IT system failures or lapses on part of any of its employees may lead to operational interruption, liabilities or reputational harm.
  • Its ability to adopt new technology to respond to new and enhanced products poses a challenge in its business. The cost of implementing new technologies for the company operations could be significant and could adversely affect its business, results of operations, cash flows and financial condition.
  • The company is susceptible to cyber-security threats which may lead to financial loss and damage to company's reputation.
  • Breaches in customer data privacy can lead to legal repercussions, loss of customer trust, and significant financial penalties.
  • Further any defaults or delays in payment by a significant portion of its customers, may have an adverse effect on cash flows, results of operations and financial condition.
  • Any delay in project implementation schedule may lead to increase in price, further affecting the company revenue and profitability.
  • The company has entered into and may enter into related party transactions in the future also.
  • If there is a change in policies related to tax, duties or other such levies applicable to the company, it may affect its results of operations.
  • The company ability to pay dividends in the future may be affected by any material adverse effect on its future earnings, financial condition or cash flows.
  • There has been instance of errors in the past. The company may be subject to regulatory actions and penalties for any errors and its business, financial condition and reputation may be adversely affected.
  • Any customer dispute regarding its performance or workmanship may amount in delay or withholding of payment to the company.
  • Shares of the company may face risks of non- listing or delays in the listing process, which could adversely impact investor confidence and future funding opportunities.
  • Its business operations may be disrupted by an interruption in power supply which may impact the company's business operations.
  • The company faces foreign exchange risks that could affect its results of operations.
  • Its Promoter and Executive Directors hold Equity Shares in the Company and are therefore interested in the Company's performance in addition to their remuneration and reimbursement of expenses.
  • The company is subject to the risk of failures of, or a material weakness in, its internal control systems.
  • Major fraud, lapses of internal control or system failures could adversely impact the company's business.
  • The company's business is substantially affected by prevailing economic, political and other prevailing conditions in India.
  • The future operating results are difficult to predict and may fluctuate or adversely vary from the past performance.
  • The company has not independently verified certain data in this Red Herring Prospectus.
  • The company is susceptible to risks relating to unionization of its workers employed by the company.
  • Any Penalty or demand raise by statutory authorities in future will affect its financial position of the Company.
  • The company has not identified any alternate source of raising the working capital mentioned as its 'objects of the Issue'. Any shortfall in raising / meeting the same could adversely affect its growth plans, operations and financial performance.
  • The Company's management will have flexibility in utilizing the Net Proceeds from the Issue. The deployment of the Net Proceeds from the Issue is not subject to any monitoring by any independent agency.
  • Any variation in the utilization of the Net Proceeds as disclosed in this Red Herring Prospectus shall be subject to certain compliance requirements, including prior approval of the shareholders of the Company.
  • Portion of its Issue Proceeds are proposed to be utilized for general corporate purposes which constitute [*] of the Issue Proceed. As on date the company has not identified the use of such funds.
  • The company has in the last 12 months issued Equity Shares at a price that may be at lower than the Issue Price.
  • The average cost of acquisition of Equity Shares by its Promoter could be lower than the Issue Price.
  • The company will continue to be controlled by its Promoter and Promoter Group after the completion of the Issue, which will allow them to influence the outcome of matters submitted for approval of its shareholders.
  • The company's Equity Shares have never been publicly traded and may experience price and volume fluctuations following the completion of the Issue, an active trading market for the Equity Shares may not develop, the price of its Equity Shares may be volatile and you may be unable to resell your Equity Shares at or above the Issue Price or at all.
  • Rights of shareholders under Indian laws may be more limited than under the laws of other jurisdictions.
  • The Issue Price of its Equity Shares may not be indicative of the market price of the company Equity Shares after the Issue and the market price of its Equity Shares may decline below the Issue Price and you may not be able to sell your Equity Shares at or above the Issue Price.
  • A third party could be prevented from acquiring control of the Company because of anti-takeover provisions under Indian law.
  • The requirements of being a listed company may strain its resources and distract management.
  • The company may requires further equity issuance, which will lead to dilution of equity and may affect the market price of its Equity Shares or additional funds through incurring debt to satisfy its capital needs, which the company may not be able to procure and any future equity offerings by the company.

The Issue type of Toss The Coin Ltd is Book Building - SME.

The minimum application for shares of Toss The Coin Ltd is 600.

The total shares issue of Toss The Coin Ltd is 504000.

Initial public issue of 5,04,000 equity shares of Rs. 10/- each ("Equity Shares") of Toss The Coin Limited ("TTCL" "TTC" or the "Company" or the "Issuer") for cash at a price of Rs. 182/- per equity share including a share premium of Rs. 172/- per equity share (the "Issue Price"), aggregating to Rs. 9.17 crores ("The Issue"), of which 25,800 equity shares of Rs. 10/- each for cash at a price of Rs. 182/- per equity share including a share premium of Rs. 172/- per equity share aggregating to Rs. 0.47 crores will be reserved for subscription by market maker to the issue (the "Market Maker Reservation Portion"). The issue less market maker reservation portion i.e. issue of 4,78,200 equity shares of Rs. 10/- each including a share premium of Rs. 172/- per equity share aggregating to Rs. 8.70. crores is hereinafter referred to as the "Net Issue". The issue and the net issue will constitute 26.67 % and 25.30 %, respectively of the post issue paid up equity share capital of the company.